In a Nutshell
- Around 30 million users worldwide
- Use personality tests to find a compatible match
- Advanced search and filter features
- Reputedly difficult to cancel memberships
- Must have premium membership to send messages
Be2.com claims that Premium Members have a 40% success rate in finding long-lasting relationships.
Be2's service includes a personality assessment which is based on psychological and sociological criteria. Upon completion of the assessment, members are given a detailed description of their ideal partner. The user's profile is then compared to others within the database, according to answers given during the personality assessment. Users are then able to view their recommended partners’ profiles for free. Upon purchasing Premium Membership users are able to send email messages to each other and view member's profile photos.
The signing up process is relatively straight forward. After entering personal details in you undergo the personality assessment and are then able to use the basic matchmaking features for free. However, to send email messages to potential matches and view photos you must sign up for the Premium Membership. It is during this stage of the signing up process that the website suffers as the process for signing up for Premium Membership is extremely unclear and has led to widespread criticism. Many users have reported being charged incorrect amounts and Be2.com have a poor reputation for processing refund requests.
Be2.com has received widespread accusations of fraud due to the difficulty of cancelling membership. As is outlined in small print in the terms and conditions, memberships are automatically renewed without prior contact. Cancellation requests are often completely ignored and the terms and conditions state that requests can only be made via fax, rather than via email or mail.
In terms of data security, customer details are stored on a safe system. The accessibility of personal data, including photos and contact information is open to customization, so users are able to decide who sees their pictures and who and when users can access their contact information. Customers are able to withdraw consent to the future collection, processing and use of their personal information at any time.
What We Love:
The personality assessment is detailed and seems to produce an accurate breakdown of your ideal partner.
Ease of Use:
The registration process with Be2 is quite straightforward. Upon the e-mail confirmation of registration, you can login into your account to fill in your profile details. To do this, answer a well chalked-out questionnaire design to capture your key personality traits and preferences. Be2 also has the provision to create a video profile if you wish to do so, which we really liked.
be2 offers users two main search options; the quick search, and a list of online partners that match your personality. As with everything on be2, the Quick Search sticks to the basics, allowing you to search by age, education and height. The next level of search is the Personality Based Partner Search; with questions like "do you go for someone who is attractive and exciting OR quiet and confident", "do you make up your own mind about a potential partner OR do you consult friends", "are you the quiet type OR do you demand adventure?", this search option aims to get to the core of what you're searching for. This search mode also rates how conscientious, romantic, ambitious, serious, obedient, warm-hearted, open to change, decisive and eloquent you are. This info is designed to provide a more rounded picture of you in order to help you link up with potential partners who share your characteristics and interests.